Decision guide · reviewed 2026-07-30
How should a small B2B team attribute organic social without fake revenue dashboards?
Report each observed stage independently and accept conversion or revenue only when the customer confirms it.
Good fit
Founder-led teams that prefer auditable counts and unknown states over modeled pipeline theater.
Choose something else when
Not a fit for teams requiring multi-touch causal attribution, anonymous visitor identification, or automatic revenue claims from engagement.
The workflow
Post record → provider truth → linked conversation → customer-marked useful/qualified → customer-confirmed conversion/revenue → period report.
A workflow-shaped demonstration
The demonstration contains one completed post, two comments, one useful conversation, qualification unknown, and no revenue; the report refuses to turn those events into pipeline.
Boundary
Magnetiq provides descriptive records, not causal proof, guaranteed ROI, or a substitute for a CRM and finance ledger.
Test the relevant path
The sandbox is simulated and publishes nothing.